The video is an official audio track titled "Bully Me" by Arkansas Eli, presented as a kid-friendly anthem of hope and resilience (0:00). The song's core message revolves around standing strong against bullying and maintaining a positive attitude (0:12-0:29, 0:47-0:51). Eli emphasizes that despite attempts to be held back, he remains focused on his goals and stays positive (0:38-0:47). The lyrics convey a message of empowerment, urging listeners to "power up" and rise above challenges (0:52-0:55). The song also touches on themes of self-respect and the idea that one reaps what they sow (1:15-1:27).